In the context of decision-making, inversion involves considering the opposite or negative outcomes of a decision before making a choice. This helps in identifying potential pitfalls or risks and making more informed decisions. Inversion is a valuable skill that can be applied in various aspects of life, such as personal relationships, business, and problem-solving.
A social norm that is based on the idea of giving and receiving in equal measure. In the context of social psychology, reciprocity is often studied as a principle of influence, where people feel obligated to reciprocate when someone does something for them. This principle is often used in marketing and sales, where businesses offer free samples or gifts in the hope that customers will feel obliged to make a purchase in return.